Creative Comparison
Take the guesswork out of picking a winner.
- Upload 2–3 variations of your creative for instant scoring and ranking
- Identify top performers to maximise your ROI on media spend
- Replace subjective debates with data-backed decisions
- Speed up review cycles and keep campaigns moving
Heatmapping
See where attention goes - before you launch.
- AI-generated heatmaps delivered in seconds, not days
- F-pattern and Z-pattern eye paths to understand visual flow
- Spot attention hotspots and blind spots to improve clarity and focus
- A fraction of the cost of traditional eye-tracking studies
Creative Scoring
The CART Index framework is scored out of 100 and evaluates your retail marketing creative or design across four key performance factors:
- How clearly your design delivers and communicates the intended message or proposition.
- How well your design attracts the attention of shoppers in a crowded retail environment.
- The ability of your design to ensure shoppers recognise your brand or product.
- How effectively your design prompts the shopper to make a purchase or take action.
Recommendations and Redesign Tool
Turn insights into action - fast.
- Every report includes specific recommendations to improve performance
- Generative AI mock-ups and scamps visualise design tweaks in seconds
- Enable faster revisions without relying on external agencies
- Help designers iterate confidently and deliver stronger assets
